World Library  
Flag as Inappropriate
Email this Article

Interpretive planning

Article Id: WHEBN0025787007
Reproduction Date:

Title: Interpretive planning  
Author: World Heritage Encyclopedia
Language: English
Subject: AldrichPears Associates, Imagemakers, Recreation resource planning, Exhibit design, Museum
Collection: Interpretation, Museology
Publisher: World Heritage Encyclopedia
Publication
Date:
 

Interpretive planning

Interpretive planning is an initial step in the planning and design process for informal learning-based institutions like museums, zoos, science centers, nature centers, botanical gardens, heritage sites, parks and other cultural facilities where interpretation is used to communicate messages, stories, information and experiences. It is a decision-making process that blends management needs and resource considerations with visitor needs and desires to determine the most effective way to communicate a message to a targeted audience.[1]

Interpretation at informal learning institutions builds on Freeman Tilden’s principles of interpretation, focusing especially on relating content in a meaningful way to a visitor’s own experience, provoking emotion, thought or further inquiry into a subject. The communication goals of interpretation at mission-based institutions are based on achieving previously specified outcomes.[2] Most interpretive plans are based on a thematic approach to interpretation, and therefore, place emphasis on which themes are important to communicate to various audiences.[3]

An interpretive plan establishes these specific goals for an institution’s market(s) and builds a structured vision of how to achieve them by communicating to an audience through appropriate and meaningful experiences. It combines developing, organizing and analyzing content into relevant and engaging messages, with creating exciting ways for visitors to experience this content.[4] An interpretive plan establishes the communication process, through which meanings and relationships of the cultural and natural world, past and present, are revealed to a visitor through experiences with objects, artifacts, landscapes, sites, exhibits and people.[5]

To effectively engage a visitor and achieve these objectives, as well as any other institutional objectives and requirements (financial, operational, environmental, etc.), an interpretive plan is built through addressing the following issues:

  1. Why do you want to interpret something?
  2. Who should be involved in the interpretive process?
  3. What are you interpreting?
  4. Who you are interpreting for?
  5. What messages do you want to communicate?
  6. What are your specific objectives?
  7. What media will you use?
  8. How will your interpretation be implemented?
  9. How will it be evaluated?
  10. How will it be maintained? [6]

The resulting product provides a vision for the future of interpretation, education, and visitor experience opportunities. It identifies and analyzes interpretation, education, and visitor experience goals and issues and recommends the most effective, efficient, and practical ways to address those goals and issues.[7] The plan guides the further design and development of the project, becoming a resource for architecture, exhibit development and fundraising.[8]

References

  1. ^ National Association for Interpretation
  2. ^ Heritage Destination Consulting
  3. ^ Brochu, Lisa (2003). Interpretive Planning: The 5-M Model for Successful Planning Projects. Fort Collins, CO: InterpPress.  
  4. ^ AldrichPears Associates
  5. ^ Interpretation Canada
  6. ^ Scottish Natural Heritage
  7. ^ National Park Service
  8. ^ West Office

External links

  • National Associations of Interpretation
  • Interpretation Canada
  • Scottish Interpretation Network
  • Thematic Interpretation Planning Manual
  • National Park Service
  • AldrichPears Associates
  • West Office
  • Heritage Destination Consulting
  • Winkle-picker
  • Museum Insights
  • Heritage Interpretacion Centres - The hicira handbook
This article was sourced from Creative Commons Attribution-ShareAlike License; additional terms may apply. World Heritage Encyclopedia content is assembled from numerous content providers, Open Access Publishing, and in compliance with The Fair Access to Science and Technology Research Act (FASTR), Wikimedia Foundation, Inc., Public Library of Science, The Encyclopedia of Life, Open Book Publishers (OBP), PubMed, U.S. National Library of Medicine, National Center for Biotechnology Information, U.S. National Library of Medicine, National Institutes of Health (NIH), U.S. Department of Health & Human Services, and USA.gov, which sources content from all federal, state, local, tribal, and territorial government publication portals (.gov, .mil, .edu). Funding for USA.gov and content contributors is made possible from the U.S. Congress, E-Government Act of 2002.
 
Crowd sourced content that is contributed to World Heritage Encyclopedia is peer reviewed and edited by our editorial staff to ensure quality scholarly research articles.
 
By using this site, you agree to the Terms of Use and Privacy Policy. World Heritage Encyclopedia™ is a registered trademark of the World Public Library Association, a non-profit organization.
 



Copyright © World Library Foundation. All rights reserved. eBooks from World eBook Library are sponsored by the World Library Foundation,
a 501c(4) Member's Support Non-Profit Organization, and is NOT affiliated with any governmental agency or department.